ReachLocal is one of thirteen marketing firms in the world to have the prestigious honor of becoming one of Google’s AdWords Premier Small & Medium Business Partners. The Google AdWords Premier SMB Partner Program connects experienced AdWords partners with businesses that want expert help in creating, managing and optimizing their online advertising campaigns. ReachLocal is also the only company to …
Dex actions programs…New Low?
I stumbled across a SERP (Search Engine Results Page) today that has taken the last of the air from the Dex sails. Dex One, or dexknows.com has started claiming local listings on the customers behalf and pointing the local, or places (shown in example below in red) listings at the Dex “digital storefront.” What does this mean? On the surface …
Google’s “Google+ is Google” quote hits the nail on the head
Google+ is growing a lot now that it’s open to the public. It’s worth noting, but there is a much bigger picture in the social media competition conversation than Facebook users vs. Google+ users. Do you use any Google product? If so, you should be counted as a Google+ user. Tell us which Google products you use in the comments. …
Google to ramp up YouTube ad-friendly content
Google Australia plans to add more original content to its video website YouTube in a bid to appeal to marketers’ rising interest in online video advertisements. According to Nick Leeder, managing director of Google Australia and New Zealand, the company has built a solid stable of marquee advertisers for YouTube over the past year. “To get more revenue, YouTube needs …
Is Google Playing Fair With Its Search Results?
Google draws over 1 billion visits to its websites each month, making it the world’s largest Web property. But what it might do with that market share has helped Google become federal regulators’ target in a massive antitrust investigation. It is not illegal for a company to have a monopoly — what experts say is illegal is how a company …
Dex One Corporation and Google announced a strategic agreement.
“Press Release, Jun 20, 2011 (BUSINESS WIRE) — Dex One Corporation and Google announced today a strategic agreement that will elevate Dex One to a select group of companies around the world who serve as Google AdWords(TM) Certified Partners. This partnership is part of Dex One’s overall efforts to drive the company’s digital sales to 30 percent of total revenue …
Google: Outstanding Growth, Robust Cash Flows
Google (GOOG) is a global technology leader focused on improving the ways people connect with information. Google’s innovations in web search and advertising have made its website a top Internet property and its brand one of the most recognized in the world. Google generates revenue primarily by delivering relevant, cost-effective online advertising. Businesses use Google’s Adwords program to promote their …
Panda Cleanup Hunting Down Duplicate Content.
Website publishers have had about three months to react to Google’s “Panda” algorithm update, which primarily targeted “content farms,” sites that the Web search giant has long aimed to squash from its results because it views their information as basically identical to that found on other sites, or just too sparse to be useful. Google claimed that Panda, at least …
Google came out with its new ‘+1″ button
I know that I have posted another article about the +1 button, but this article seems to better describe the new Google feature. Today, Google came out with its new ‘+1″ button. This is Google’s newest foray into the social scene, although they are still saying they are not attempting (yet) to create a social network to rival Facebook. The …
Google Buys PostRank for Social Media Analytics
Google acquires PostRank to help cut through the social media noise for users and advertisers. The move is Google’s latest play to challenge Facebook in social software. Google (NASDAQ:GOOG) June 3 said it has purchased PostRank, a startup whose software sifts through social media to disambiguate signal from noise. Financial terms of the deal were not disclosed. ReadWriteWeb, which uses …