Looking at properties as individual assets is not how Forbes looks at net worth, why should Google be any different?
We continue to hear about Facebook’s 700 million users, on the way to a billion worldwide. According to comScore Google is already there, at least looking across all its websites.
Google: The Biggest Network Of Sites
The chart below, provided to us from comScore, shows the number of unique visitors that went to each company’s network of web sites over the past year:
comScore gets its data from a global panel of roughly two million internet users from which it extrapolates findings to the entire online population. This sampling methodology has been much criticized but remains the standard in the industry.
The visitors that comScore counts aren’t the same as the active visitor numbers that Facebook self-reports (see Has Facebook’s Active User Growth Dropped 25% to 50%? for more on that), but the numbers do seem to be close to Facebook’s own statistics.