Mobile Stats: Mobile Usage is On the Rise

Mobile devices, especially those with Web capabilities, are continuing to grow in popularity across the globe. In fact, at the beginning of 2012, there were more iPhones sold on average each day than people born on average each day. So, how does this surge in mobile device usage affect your local business? The continued growth of mobile device ownership highlights …

Tablet and smartphone paid search clicks ‘double’

Another great article on the effects that technology on online marketing. The number of paid search clicks being made by tablet and smartphone users has soared over the last six months, new figures show. Mobile and tablet users accounted for ten per cent of all US search ad clicks in the fourth quarter of last year, representing a doubling in …

Tablets Quickly Become Major Home Entertainment Device

I like this article from eMarketer because of the comparison it makes to actives that we consider past times that haven’t involved computers in the past. Most owners are using their PCs less Research on tablet usage has found, since the iPad first made its way into the hands of millions in 2010, that they are primarily used for entertainment, …