How Engaged Is Traffic from Social Sites?

Web users who follow links from social sites are less interested in their content I like this article because it talks about the value of search as well as content sites, it speaks directly to the business that should be using social media.  Entertainment (bars, restaurants, lifestyle, etc) business need to embrace the power of social media, business that are …

SMBs Need Real Plans For Social Media

This article speaks to having a good strategic process around marketing efforts as they relate to social media.  If you look at it logically, any time you spend money on any form of advertising you generally have a purpose, process & payoff.  Being social media can be done for free today, it’s often willy-nilly. If small and midsize businesses want …