Yahoo Tries to Woo Small Businesses With Marketing Dashboard

Yahoo Small Business hopes to grow by offering small businesses an integrated marketing dashboard to manage and expand their digital marketing efforts. The Yahoo Marketing Dashboard, generally available today, provides a consolidated view of a business’s marketing results and reputation. Tom Byun, general manager, Yahoo Small Business, said the company has almost 10 million small business users of products including …

How can Social Media Optimization help my business?

Social Media Optimization (SMO) or Social SEO is the methodization of social media activity with the intent of attracting unique visitors to website content. SMO is one of two online methods of website optimization; the other method is search engine optimization or SEO, as defined by Wikipedia. Simple enough?  So what does that actually mean for my business? The implementation or use of …