ReachLocal, Chris’s employer continues to demonstrate it’s dominance in the search marketplace.
Google and ReachLocal Sign First-of-its-Kind Global AdWords” Agreement to Accelerate the Delivery of Google’s AdWords Advertising Program to Small-and Medium-Sized Businesses Around the World
WOODLAND HILLS, Calif.–(BUSINESS WIRE)– ReachLocal , Inc. (NASDAQ:RLOC), a leader in local online marketing solutions for small- and medium-sized businesses (SMBs), announced today a first-of-its-kind partnership with Google that designates ReachLocal as a global premier Google AdWords” partner.
The strategic partnership is intended to accelerate the delivery of Google’s AdWords advertising program to local businesses internationally by combining ReachLocal’s feet-on-the-street sales model and SMB-focused search engine marketing platform with Google’s existing worldwide AdWords” marketing and partnership support organizations. The partnership is designed to drive both growth in existing markets and expansion into new international markets over the next three years. ReachLocal already has a presence in four international markets, including Canada, Australia, United Kingdom and Germany.
“This new partnership builds on a long-standing relationship ReachLocal has had with Google throughout our expansion into 50 local markets over the last seven years,” said Zorik Gordon, co-founder and CEO of ReachLocal. “International markets now represent more than 20 percent of ReachLocal’s business, and accelerating our international growth is a strategic priority for us. We strongly believe that having the support and backing of Google’s global AdWords team and brand, together with financial incentives, will be a significant contributor as we execute against that strategy.